From Promotional to Corporate Clothing - How to Choose the Right Workwear for Your Business

Once you've decided that it's time to invest in new workwear for your business, you'll no doubt be keen to make sure that the investment is the right one to make. While affordable, good quality workwear is available, ordering the wrong clothing and having to buy in replacements at a later stage will only serve to reduce their cost-effectiveness.

There are many different types of workwear clothing to choose between, so there are a number of factors to consider before placing an order. The first thing is to establish why you're looking to make the investment.

If you're concerned about the safety of your team, your clothing choices may be led by industry regulations or ways you can help them avoid hazards in the workplace. High visibility clothing, hard hats and work boots could all be worth considering when placing your order. Once you know the industry regulations, you may want to talk to your staff to gain feedback about their concerns to ascertain what types of clothing would make them feel safer.

If your motivation for ordering new workwear is to ensure your staff look professional and smart when meeting customers or clients, you may wish to invest in corporate clothing that gives the right impression. You can even go one step further by choosing clothing that is consistent with the company's corporate colours.

If you want employees to look professional, but the industry allows for a more informal appearance, one solution may be to choose embroidered polo shirts. Again, these can be consistent with corporate colours, but they can also feature a company logo or contact information, which could help raise awareness of the business. As polo shirts are comfortable items of clothing, staff are more likely to respond positively to their arrival. If you are ordering embroidered polo shirts, you may also want to consider branded fleeces or sweatshirts to maintain consistency throughout the seasons.

Promotional clothing can be an extremely useful choice, particularly if you wish to raise awareness of a sale within a store, if you're a charity looking to be seen or if you want staff to be easily identifiable for customers. T-shirt printing, for example, could be an effective way of making sure your team are visible and your message is being actively communicated.

The other consideration to make when choosing your new workwear is the conditions your staff work in and whether they will be sufficiently warm and dry. Waterproof clothing and durable, warm-wearing layers will be crucial for keeping your staff that work outdoors happy and productive.

The right workwear can help your team's safety, morale and productivity levels, support your brand and lead to you making better first impressions.

Source: http://ezinearticles.com/6323197

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